{"id":12814,"date":"2017-08-14T08:00:36","date_gmt":"2017-08-14T08:00:36","guid":{"rendered":"https:\/\/www.softone.ro\/blog\/?p=12814"},"modified":"2020-10-13T14:01:57","modified_gmt":"2020-10-13T14:01:57","slug":"are-you-a-leader-or-a-follower-enterprise-mobile-apps-are-the-future","status":"publish","type":"post","link":"https:\/\/www.softone.ro\/blog\/?p=12814","title":{"rendered":"Are you a leader or a follower? Enterprise mobile apps are the future!"},"content":{"rendered":"

A\u00a0recent survey by Adobe<\/strong>\u00a0confirms the adoption of enterprise mobile apps, while at the same time showcases the concerns of businesses and leaders: Without a clear development and deployment strategy for\u00a0enterprise mobile apps<\/strong>, most of them feel unable to keep up with the latest developments.<\/p>\n

The participants in (Adobe\u2019s survey<\/a>) amount to 1,500 persons in 5 countries (USA, UK, India, China and Germany), working as managers or holding higher positions, who influence their department\u2019s budget. The survey focused on business leaders in three areas that are more relevant with enterprise mobile apps:\u00a0human relations<\/strong>,\u00a0sales<\/strong>\u00a0and\u00a0marketing<\/strong>.<\/p>\n

Approximately 61% of the respondents stated that if their business does not\u00a0deploy enterprise mobile apps<\/strong>, it will lose its competitive advantage. The three most significant advantages of enterprise mobile apps, according to the survey participants, are\u00a0increased productivity\u00a0<\/strong>(51%),\u00a0improved communication<\/strong>\u00a0(47%) and\u00a0reduced expenses<\/strong>\u00a0(31%). In particular, 61% of the respondents said that their business risks becoming less effective if such apps are not used. Additionally, 51% said that businesses risk becoming obsolete, while 47% argued that the risk of losing new customers or sales is even more evident.<\/p>\n

Most of the survey participants believe that their departments should increase the expenses related to\u00a0enterprise mobile apps<\/strong>\u00a0within the next year (56%) or in the following three years (66%). Furthermore, 66% of the respondents stated that the number of employees working for their departments and using enterprise mobile apps increased during the last year, while 62% emphasized that there has been an increase in the number of apps as well.<\/p>\n

Adobe used the data collected by this survey to offer businesses an interesting\u00a05-point strategy\u00a0<\/strong>for the\u00a0deployment of enterprise mobile apps<\/strong>:<\/p>\n